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Oct 11, 2012 / Richard Hall

Rapid growth of US snacking

Continuing with my US theme, I note that other new research from the NPD Group reports that Americans are eating 22 more morning snacks than ten years ago.

Apparently 53% of Americans now snack two or three times a day.  Breakfast accounts for 28% of all eating occasions, dinner 27%, lunch 25% and snacks 20%.

No surprises so far, but there was one conclusion that gave me extra food for thought – “Those with the healthiest overall diets were most likely to snack frequently”.  I wonder.



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